The Community Liver Alliance, a western Pennsylvania regional resource for those afflicted with liver disease, celebrated growth to a more national platform in 2021 through expansion. Not only did they expand their geographic reach, but they elevated their brand to a new level through a redesign of their public visual identity, their website and all marketing and communications.
The identity we created for CLA included a repositioning of it’s name, a new tag line, logotype, and visual identity system.